Never Underestimate the Power of Relationships

The relationship part of your professional career is something often underestimated in terms of value. You never know when someone you encountered or worked with will be in a position later in life to offer you an opportunity. Every one of my freelance writing clients...

Digital Technology and the Book Business

Sometimes we “old-school” types get so caught up in traditional mindsets when it comes to books that we fail to see the opportunity forest for the trees. Count me among those slowly opening their eyes. The new social media world has turned out to be a great venue for...

It’s Promotion Time

Until you experience it for yourself, it’s hard to imagine how much time and effort goes into the promotional efforts surrounding a book release. There’s the push for media attention, the requests for bookstores to carry it, and various online promotions – such as...