The Rise of e-Book Publishing

Much has changed in the world of books over the past few years, and it has made the possibility of becoming a published author much more attainable for everyone. Yes, everyone! That’s not to say that any piece of nonsense will qualify as literature – quality writing...

Digital Technology and the Book Business

Sometimes we “old-school” types get so caught up in traditional mindsets when it comes to books that we fail to see the opportunity forest for the trees. Count me among those slowly opening their eyes. The new social media world has turned out to be a great venue for...

It’s Promotion Time

Until you experience it for yourself, it’s hard to imagine how much time and effort goes into the promotional efforts surrounding a book release. There’s the push for media attention, the requests for bookstores to carry it, and various online promotions – such as...